Competitive dynamics in a simulation workshop
In a typical workshop, participants are grouped into cross-functional teams of up to 5 each. Each team runs its own virtual company and competes with the others in a simulated business environment.
Each participant plays a specific functional role – like marketing head and operations head – with its own priorities and metrics. These teams then take their company through multiple business quarters. The simulated environment traces real-world market forces and practical problems.
In effect, participants get to learn, apply, practice and validate their learning with results from THEIR OWN decisions and link it to their business with practical insight.