Novartis India Ltd

Novartis India Ltd

CLIENT
Novartis India Ltd

INDUSTRY
Pharmaceuticals

CONTEXT
Novartis is a Switzerland based global healthcare company that provides pharmaceutical solutions to the evolving needs of patients worldwide. Following a corporate transformation Novartis is now focused on three divisions with global scale and innovation power – pharmaceuticals, eye care and generic medicines. L&D leader Deepa Narayan wanted to offer an experiential 5 day MDP at IIM Ahmedabad for their high potential area managers. A batch of 15 area sales managers were chosen from 78 and were being considered for the regional sales manager roles in the future.

WHAT WE DID
enParadigm partnered with Indian Institute of Management Ahmedabad, to help participants integrate theoretical concepts learnt on campus through a simulated business experience. The simulation offered them an opportunity to step in to the shoes of a business head and enhance their strategic orientation, cross-functional understanding, and financial acumen.

Participant Outcomes
-“Learnt long term decision making with a focused approach.”
-“Understood how to think strategically, the impact of financial decisions on business, and how to do long term planning.”
-“Should never get into price war but understand customer needs to beat competition”

 
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